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Sheet 07

Typography

Quicksand is the brand voice — the wordmark's own rounded geometry, friendly yet precise. Inter does the product work where density matters, and IBM Plex Mono testifies: record IDs, timestamps, proof.

The rule

Quicksand speaks, Inter works, the mono testifies.

Fig. 07.A — The three voices
QUICKSAND — THE BRAND VOICE The Checkmark of Trust. Aa 300Aa 400Aa 500Aa 700 ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 INTER — THE PRODUCT WORKHORSE Move in with confidence. Move out with proof. Every scan becomes a timestamped record of your home — walls, floors, fittings — captured before the first box lands and sealed until the day you hand back the keys. No more he-said, she-said: the deposit conversation starts from evidence. IBM PLEX MONO — THE RECORD RV-2026-00417 · MOVE-IN SCAN · 27·07·2026 · 14:32 GST ✓ VERIFIED — 214 ROOMS · 3,408 FRAMES · HASH 9F4A…C21D PAIRING Quicksand headlines, Inter paragraphs beneath them, ✓ and the mono for anything that must be believed. rule three voices · one temperature · OFL, self-hosted wordmark drawn, never retyped
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Display & voice

Family
Quicksand
Weights
300 · 400 · 500 · 700
300
fine print · captions
400
brand copy · labels
500
subheads · nav · buttons
700
headlines · key numbers

Product & long-form

Family
Inter
Weights
400 – 700
Duty
UI · tables · documents

Records & data

Family
IBM Plex Mono
Duty
IDs · timestamps · proof

Don't

  • × Retyping the wordmark in Quicksand
  • × Faux bolding or squeezing
  • × Other families — three voices are enough